In the age of social media, how do you encourage clients to refer your services to their network? It all starts with the client experience. Investing in training your staff to provide the best client experience — whether it be the empathetic and kind demeanor of an intake specialist or timely check-ins from their legal team — clients who feel well-cared for will be more inclined to recommend your services or write a review. Best of all, improving client experience and gaining word-of-mouth referrals requires minimal investment.

To learn more, watch this (2 min) video where Peter Webb — Founding Member of Scorpion Marketing — shares tips for improving client experience and explains how it effects case acquisition.